Ritual's Digital Twin Library
The past six years I’ve had the privilege to work on Ritual’s Digital Twin Library. A 3D asset library, built for multipurpose asset deployment.
Currently this library contains over 4800 individual assets built by LUKKIEN’s CGI team.
Client: Rituals
Role: CGI Supervisor & 3D Generalist
Year: 2019- 2026
Statistics: 4800+ assets & 100+ projects
Multiple pipeline overhauls
As the years progressed, so did the use-cases and requests to improve on efficiency. This continuously prompted us to overhaul some of the core concepts of our library and productions.
These overhauls had to be introduced on live production chains, with great care, as not to disrupt the daily operations.
4800+ assets over hundreds of projects
To this day 4800+ unique assets have been created and used in over a hundred projects. Ranging form perfume bottles to toiletry bags.
To be used in still imaging, animation and augmented reality.
All with their own challenges and specifics.
a very happy client
To this day Rituals is not only using these digital twins on a broad scale, but keeps expanding the amount of assets each year. While they keep enlarging their own ecosystem to find new usages in advertising or elsewhere to deploy these assets.
